Product Highlight
Sony Electronics
PDT-FP1 Live Streaming System Showcase
A dynamic case study showcasing Sony's cutting-edge PDT-FP1 live onboard video streaming system in the world of automotive racing.
Client
Sony Electronics
Type
Product Highlight
Role
Full Production
Year
2024
Services Provided
The Media Standard partnered with Sony Electronics to produce and film a dynamic case study showcasing the cutting-edge Sony PDT-FP1 live onboard video streaming system in the world of automotive racing.
Our team was responsible for capturing high-speed action, immersive in-car footage, and behind-the-scenes storytelling to illustrate the real-world impact of Sony's technology. Utilizing our expertise in multimedia production, we deployed cinematic camera techniques, stabilized gimbal shots, and high-resolution drone footage to deliver a visually compelling narrative.
Our crew worked closely with professional race drivers and Sony engineers to highlight the seamless integration, reliability, and real-time performance benefits of the PDT-FP1 system. From pre-production planning to on-site execution and post-production editing, The Media Standard ensured that every frame reflected Sony's innovation.
The Process
Bringing innovation to life through meticulous planning and execution.
Pre-Production
Collaborative planning with Sony Electronics and GPX racing teams, location scouting at the track, and developing a shot list that would capture both the technology and the high-speed action.
Production
Multi-camera setup including car-to-car rigs, stabilized gimbal shots, in-car POV cameras, and high-resolution drone footage to capture every angle of the racing action.
Post-Production
Editing and color grading to create a visually compelling narrative that showcases Sony's PDT-FP1 technology while maintaining the excitement and energy of motorsport.
Gallery
Behind the scenes and production stills from the shoot.
